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Circular Economy

The future is bright, the future is circular. 


Adopting a circular economy is critical for the planet to continue to sustain humankind in any semblance of the lifestyle that we know today. 


And so the term rightly takes centre stage in the first of our 'Say it Simply, Make it Memorable' series. 


Circularity is one of the most exciting areas for business and process innovation, with enormous value and impact potential. And although there is new ground to break, circularity also relies on concepts from a bygone era - one where you brought your own container to take food home from the shops in; one where cleaning products were made at home from natural ingredients; one where you repaired items when they broke and patched clothes when they frayed. 




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